Let's Go, Europe! Angling Direct Launches in the Netherlands

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Let's Go, Europe!  Angling Direct Launches in the Netherlands

Angling Direct, the UK's largest fishing tackle supplier, kicks off the season with the opening of a new European headquarters and warehouse in Venlo, the Netherlands! Angling is the order of the day as the pandemic has accelerated this development worldwide!

With over nine million visitors to its websites annually and an average of more than 24,000 transactions per week in its stores, Angling Direct is by far the largest omnichannel retailer of fishing tackle in the UK. With the brand new branch in the south-east of the Netherlands, the company is flying the flag on the continent. In addition to the already active, international websites for European customers (Germany, France, Netherlands), the European headquarters stands for the philosophy of a culture of local support to reach and support local fishing communities even more directly.


Optimal Customer Experience – Against the Background of Brexit

Brexit has confronted the company, as well as the entire British trade, with numerous logistical challenges. Angling Direct has therefore decided to cover all additional costs incurred by customs duties and hidden fees so that the customer experience is not affected in any way. In order to ensure the best possible service, especially for many loyal customers in Europe, the focus on a European headquarters was a logical step.


Bringing Service Closer to the Customers

Angling Direct gives top priority to customer service. The company is excited about the opportunities that come with the opening of the new European headquarters. The ultimate goal of Angling Direct is to offer anglers the greatest possible choice and optimal support both online and in the shop. Especially due to the pandemic, many people have either rediscovered their joy of fishing or rediscovered it. The Angling Direct team in sales and customer service will be happy to help - no matter whether experienced professionals or absolute beginners ask for advice.


Europe's First Port of Call for Fishing Tackle

This puts the British company on a direct course to become Europe's first port of call for fishing tackle. Contemporary digital content and quick access to thousands of high-quality fishing tackles, which in many cases are delivered on the same day, make Angling Direct the number one partner in all matters of angling.


All For The Love of Fishing

The love of fishing is at the heart of this company. This is best demonstrated by the team's tireless commitment to supporting customers in all aspects of their individual fishing experiences every step of the way. From the warehouse to the accounting department, the IT department, marketing to management - fishing enthusiasts make up the team.


Fun & Coaching Combined - the Angling Community

In addition to the constantly optimized, extremely customer-oriented service, Angling Direct also stands for an inspiring community sense that appeals to all aspects of fishing. Through its world-class websites and diverse social media channels, Angling Direct reaches a steadily growing number of anglers in the UK and Europe.

Angling Direct picks up each angler individually where they stand with their experience and skills. The magic words are encouragement, coaching and support. Angling Direct pursues a long-term strategy based on trust and customer satisfaction. Acting responsibly to promote the benefits and sustainability of fisheries remains the top priority.


New Faces to Angling Direct Europe!

With André Akkermans, Angling Direct has gained an extremely experienced industry professional as Commercial Manager. Marketing is pleased about the entry of David Rosemeier, who takes care of the areas of social media and video. David was previously an editor at Carpzilla and is an industry insider.


Fantastic Top Fishing Brands

Angling Direct is expanding its existing, extensive range with thousands more german, French and Dutch top brands. In addition, the company again offers the largest selection of baits. Again, some great new brands have been added, such as Dream Baits or Proline.


Ordering Made Easy

As before, all orders made for the Netherlands, France and Germany with a value of € 19, - will be delivered free of charge. If you want to have your fishing tackle faster, you can choose priority shipping for only € 6.99, where the order will be sent to your address on the same day.

Benefits of Shopping with Angling Direct

AD+ is a subscription service where you can sign up with a one-time contribution of only €9.99 and subsequently receive each order for 12 months free of charge with priority shipping. Also new at AD is the price checker. This compares the current prices of the leading providers and dealers, so that the customer no longer has to research himself. If you discover a product cheaper elsewhere, feel free to contact AD to have the price adjusted.

Companies that are flexible and adaptable in the face of cultural and market-specific conditions are resilient. Angling Direct combines this quality of resilience with the hands-on energy to always meet global challenges on an equal footing. In this way, the company keeps its customers' backs free, and fishing fun is guaranteed – in Great Britain and on the continent.



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